{"product_id":"moogoo-kids-toothpaste","title":"MooGoo Kids Toothpaste","description":"\u003cp\u003eHelping little ones build healthy brushing habits starts with a toothpaste they actually enjoy using. MooGoo's Fluoride-Free Kids Moothpaste is formulated with gentle, edible ingredients — including Silica to remove plaque and surface stains without damaging enamel, and Xylitol to help keep plaque and cavity-causing bacteria at bay. With a delicious Vanilla Ice Cream flavour and a formula that is safe if swallowed when used as directed, it's a family-friendly choice for babies, toddlers, and children.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eFluoride-free formula safe if swallowed when used as directed\u003c\/li\u003e\n\u003cli\u003eSilica gently removes plaque and surface stains without harming enamel\u003c\/li\u003e\n\u003cli\u003eXylitol helps prevent plaque formation and reduces cavity-causing bacteria\u003c\/li\u003e\n\u003cli\u003eEnamel-friendly pH\u003c\/li\u003e\n\u003cli\u003eRefreshing, light and natural Vanilla Ice Cream flavour kids enjoy\u003c\/li\u003e\n\u003cli\u003eSupports healthy brushing habits from an early age\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eProduct Advantages\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eFree from SLS, SLES, Alcohol, Saccharin, Titanium Dioxide, Triclosan, Parabens, Fluoride, CPC, MIT, MCI, Chlorhexidine, Hydrogen Peroxide, artificial colours and artificial sweeteners\u003c\/li\u003e\n\u003cli\u003eMade with gentle, edible ingredients — safe if accidentally swallowed when used as directed\u003c\/li\u003e\n\u003cli\u003eUses Silica rather than harsher abrasives — does not strip enamel\u003c\/li\u003e\n\u003cli\u003eLow-foam formula without synthetic detergents\u003c\/li\u003e\n\u003cli\u003eProudly Australian made and owned\u003c\/li\u003e\n\u003cli\u003eCruelty free with recyclable packaging\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\u003cp\u003eSorbitol, Glycerin, Aqua, Silica, Xylitol, Sodium Cocoyl Methyl Taurate, Natural Vanilla Flavour, Xanthan Gum\u003c\/p\u003e\n\u003ch3\u003eDirections for Use\u003c\/h3\u003e\u003cp\u003eSqueeze a pea-sized amount onto your little one's toothbrush. Brush gently in small circles to clean teeth and gums without scrubbing too hard, for approximately two minutes. After brushing, spit out the toothpaste — no need to rinse right away. Safe if swallowed when used as directed. Brush twice daily and replace the toothbrush every three months or when bristles start to fray.\u003c\/p\u003e\n\u003ch3\u003eStorage\u003c\/h3\u003e\u003cp\u003eStore below 30°C.\u003c\/p\u003e\n\u003ch3\u003eCautions\u003c\/h3\u003e\u003cp\u003eAs with all natural products, patch test for allergies before use. Encourage children to spit where possible. Ingredients may be updated from time to time — refer to the ingredient list on the product packaging for the most current information.\u003c\/p\u003e\n\u003ch3\u003eSuitable For\u003c\/h3\u003e\u003cp\u003echildren, adults\u003c\/p\u003e","brand":"Mr Vitamins Development Site","offers":[{"title":"50g \/ Vanilla Ice Cream","offer_id":43550510383310,"sku":"9335955008124","price":7.5,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0506\/0883\/2718\/files\/MG-Dental26-KIDS-Vanilla-1b_1920x_12200794-5040-4a58-9520-9c50b4ff6b26.jpg?v=1780568678","url":"https:\/\/mr-vitamins-development-site.myshopify.com\/products\/moogoo-kids-toothpaste","provider":"Mr Vitamins Development Site","version":"1.0","type":"link"}